Do you think that one of the most critical metrics in your business can make or break your brand at such an early stage? Maybe it can, maybe it can’t. But if you have read our previous post, you will know that it is more critical to know and understand your customers, different…
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Only about 1% of startups evolve into large-scale businesses, like Casper, Glossier, Allbirds, Away, and Warby Parker. But all large brands were once…
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Why do startups fail? Some of the most often cited reasons are timing, funding, poor market insight, and lack of focus, resources, or capabilities, in…
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Okay, let's see if this sounds familiar to you. No demand. Too much inventory. Greater demand. Busy packing boxes nonstop. Too little (or wrong…
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Do you know that there are now more than 5 billion people online globally, up nearly 200 million since last year? Almost 63% of the world's total…
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Welcome to SuperCEO! We are happy you're here. We are a passionate team that has built and run massively successful internet/e-commerce companies. We…
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